Workshops, Seminars and Presentations

As you and your organization explore sales training options, there are four questions I think you should ask.

The first question: Is Bud Suse the right fit, the right trainer, to help us capture our sales opportunities or not?

Answer:  The only way you will know, with any assurance, is to engage in an assessment of your situation and your sales training objectives with me face-to-face.  Both of us will have a good idea if we are a mutually good fit, as a result.  I’ll need to ask you a few questions about your current selling processes, past training efforts, who you would like to clone and why and what you hope to achieve by investing in further training.

An assessment session will allow you to get to know me and ask me questions.  If you have read my “Ten Commandments of Effective Closing,” you know that my philosophy is about openness.  I prefer to conduct client assessments on site, and other than travel expenses, there is no fee associated with the assessment.

The second question: How do I know Bud Suse’s training will actually give us a good return on our investment of time and money?

Answer:  Check out the testimonies of people who have retained me.  The stories are true.

Most selling organizations have a small handful of bigger opportunities before them, opportunities, which, if captured, mean the difference.  I focus on those opportunities, specifically.  On the other hand, if your revenue results from quick transactions, measured in minutes or a few days at the most, there are better options other than me.

In my workshops and seminars, your salespeople will be trained on the concepts of winning large, complex sales opportunities: opportunities that usually take several weeks, often several months.  They will be trained to use a template that ingrains the key concepts that, executed professionally, will serve as a roadmap for migrating through and winning complex sales campaigns.  The template directs and encourages the habits and practices of effective sales campaign management and insures that the training experience is a lasting one.

The third question: When can a workshop or presentation take place with our sales force?

Answer:  Let’s compare calendars.

The fourth question: How much will it cost our organization?

Answer: The fee for engaging me depends on the assessment of your organization’s needs, but here is an example: A half-day interactive workshop with the salespeople, followed by a full day of one-on-one specific account planning sessions costs $3500.  Custom assignments can be considered.